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Do Lead

Share your vision. Inspire others. Achieve the impossible.

Les McKeown

Real-world leadership is very different from all that the media would have us believe. Forget the dashing hero, true leadership is typically understated. It’s the myriad small things that make the big things possible. And we can all do it. 

In Do Lead, Les McKeown draws on his decades as CEO and senior advisor to demolish the myths around modern-day leadership – and provide new tools for the job. You’ll discover that effective leadership is goal- not people-oriented. It’s about the person with the right skills stepping forward. Find out:

  • Your natural leadership style
  • The essential toolkit and mindset
  • How to improve group dynamics and foster inclusivity
  • Strategies for dealing with setbacks and failures

With scenarios from a range of industries, simple exercises and proven leadership techniques, Do Lead is an empowering guide to becoming a confident, respected and inspiring leader no matter what your position. 

This paperback purchase includes a free ebook download.


When Les writes, I read. Don’t be deceived by this book’s diminutive size – it’s like a rich, chunk of leadership fudge that you never want to end. This eye-opening, challenging, and encouraging book may be small, but it packs a big punch.

Steve McKee, author of When Growth Stalls

If you don’t think of yourself as a leader – think again. Les McKeown shows you how to be a great one. This is a must read for anyone who leads (or wants to lead) a company, team or group.

JJ Ramberg, Host of MSNBC’s Your Business

Les McKeown’s latest book, Do Lead, is a thoroughly refreshing take on what real leadership is all about. It is not about heroics or headlines, it is about achieving real results in the here and now. It’s short, to the point, and not to be missed.

Rita Gunther McGrath, author of The End of Competitive Advantage

International editions

Para Liderar Não Basta  - Audiobook coverPortuguese
Do Lead - Audiobook coverArabic


Do Lead - Share your vision. Inspire others. Achieve the impossible. - Audiobook
Les’s Do Lecture

How to be a predictable success

Les has intuitively identified the 7 stages that every business will go through. Some stages you don’t want to be in. And some you want to stay in forever and a day. Priceless knowledge.

About the author

Les McKeown is the President and CEO of Predictable Success. He has started over 40 companies in his own right, and was the founding partner of an incubation consulting company that advised on the creation and growth of hundreds more organisations worldwide.

Since relocating from his native Ireland to the US in 1998, Les advises CEOs and senior leaders of organisations on personal leadership and how to achieve scalable, sustainable growth. His clients range from large family-owned businesses to Fortune 100 companies, and include Harvard University, American Express, T-Mobile, United Technologies, Chevron and the US Army.

Based in Washington DC, Les spends his time consulting, writing, teaching and speaking. Les has appeared on CNN, ABC, the BBC, and in Inc, Entrepreneur magazine, USA Today and The New York Times. His previous bestselling publications are Predictable Success and The Synergist. He is also the author of Do Scale (Do Books, 2019).

Product details

  • Pub date: May 2014
  • Dimensions: 120 x 178mm
  • Extent: 112 pages
  • ISBN: 978-1-907974-17-5
  • eBook ISBN: 978-1-907974-18-2


Illustrations by Millie Marotta

Paper & print details

Paperback editions are printed by OZGraf Print on Munken, an FSC-certified paper

Related titles

Do Team - How to get the best from everyone.Do Scale - A road map to growing a remarkable companyDo Start - How to create and run a business (that doesn't run you)Do Purpose - Why brands with a purpose do better and matter moreDo Recruit - How to find and keep great people