Front cover of Do Disrupt by Mark Shayler Henry Ford quote Workbook page Do Disrupt Workbook page Do Disrupt Stick figure boxer Workbook page Do Disrupt Do Disrupt – Change the status quo or become it

Do Disrupt – Change the status quo or become it Mark Shayler

This book is about disruption. About doing things differently. About having ideas that will change the world. That will at least change your world. It’s also about delivering those ideas.

Do Disrupt is an interactive workbook that will help you create or refine your business idea and take it from concept to market. It will encourage you to define your customer, identify the competition... and then outsmart them. You’ll also find out why you need a chat with your Nan and a tape measure.

This updated and expanded edition features a new introduction, a brand new chapter on how to create positive change from within a larger organisation, fresh insight on global trends driving disruption, how to generate ideas, boost creativity and define your purpose. 

If you're starting a new business or you're the rebel inside, it's not enough to shake things gently. It's about thinking big. Being innovative. Making a difference.


  • Clear advice and guidance to help turn your big idea into a reality
  • Workbook format so get ready for some writing and drawing
  • Bold design, illustrations by the author, inspiring quotes
Choose a format:


‘A colouring book about world domination.’
VICE magazine
‘Do Disrupt feeds my soul. I keep a copy by my bed.’
Mary Portas

About the author

Mark Shayler runs Ape, an innovation and sustainability consultancy. He helps big companies think small and small companies think big. He has worked with Samsung, Coca-Cola, Unilever and John Lewis, saving them shed-loads (technical term) of carbon and helping them develop new products and services. He is a keynote speaker and a founding partner of the Do Lectures. He is the author of Do Present: How to give a talk and be heard (Do Books, 2020).

Mark’s Do Lecture: Do things better and do better things

An insightful talk from the visionary Mark Shayler. Why it's not sufficient to do things better, we need to do better things. And why both the planet and your bottom line will thank you.

Product Details

Dimensions: 120x178mm
ISBN: 978-1-907974-34-2


B&W drawings and artwork by Mark Shayler.

Paper & print details

Paperback editions are printed by OZGraf Print on Munken, an FSC-certified paper.

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